| Black
and White |
1
time |
3
times |
| Full
page |
$725 |
$620 |
| ½
page |
$550 |
$490 |
<
| Preferred
Positions |
|
|
|
| Back
cover |
$1050 |
$950 |
| Spread |
$1300 |
$1125 |
| Color:
Four-color:
$670 extra per page |
Multiple insertions billed
at B/W earned frequency rate plus four-color charges. Advertisers for all three issues are entitled to a special banner ad on the online journal page of ASCO's Web site, www.opted.org for $1250 to run for one year. The cost to non-journal advertisers is $5,000.
Agency commission:
15% if paid in 30 days; no cash discounts.
Publishing and Closing
Dates:
Published three times a year: fall, winter, spring. Closing dates for
insertion orders and camera-ready copy:
| Fall |
July 15 |
| Winter |
October 15 |
| Spring |
January 15 |
Mechanical Requirements
| Trim size: 8-1/2
x 11 |
Paper: 70 pound
coated |
| Printing process:
Offset |
Binding: saddle
stitch |
| Page format:
Two and three column |
|
| Size of advertising
units: |
|
| Standard sizes
|
|
| Full page |
7-3/8 x 10 |
| ½ page |
7-5/16 x 4-7/8 |
| Back cover |
7-3/8 x 10 |
| Bleed sizes
|
|
| Page - full bleed |
8-3/4 x 11 1/4 |
| Spread - full bleed
|
17-1/4 x 11 1/4 |
Disposition of reproduction
materials:
For additional information
or to submit contracts, insertion orders and negatives, contact:
Managing Editor
OPTOMETRIC EDUCATION
6110 Executive Blvd., Suite 420
Rockville, MD 20852
(301)231-5944
fax (301)770-1828
e-mail: sdean@opted.org
On-line Registration for OAT | Student
& Advisor Info | Faculty
